THE e-PRO CERTIFICATION AND TECHNOLOGY - Why Are They So Important?

Everyone knows the rules of business are changing. This is especially true in the real estate industry. Real Estate Professionals are no longer the keepers of information. Rather, we can help consumers much more by sharing information, and providing consumers with online access to this on a 24-7 basis. Using technology to your advantage can result in better information, better marketing and a quicker and easier transaction. However, many agents are slow to adopt and learn the new technology neccessary for this transition from the old to a new technology-based paradigm. This is where the e-PROs come in ...

e-PRO is the only National Association of REALTORS-approved Internet Certification Program. It establishes a baseline of online competence for Real Estate Professionals. It is designed to help ensure that Real Estate Professionals meet the needs and expectations of the techno-savvy consumer. The e-PRO Certification Program is also specifically designed to keep Real Estate Professionals on top of changes in the industry that can help them communicate with and serve our clients.

I am pleased to be one of the real estate agents on O'ahu that is e-PRO Certified. With this, and my extensive prior background in the Internet industry in San Francisco, I would be privileged to use my technology skills to help increase the efficiency and ease, and shorten the term of your O'ahu real estate transaction.